Sector best practices
Your communications are analyzed against the JEP and ARPP recommendations, rule by rule, with each rule's risk level.
Our AI tool
Alios. Environmental communication, assisted
Alios helps you clarify your environmental claims and meet the expectations of consumers and regulators alike. No greenwashing, no greenhushing.
For companies, agencies, media houses and experts
Communications aligned with the rules
Regulations, worry-free
Anticipate the EU directive on environmental claims applicable from 2026, before it applies to your campaigns.
Concrete solutions
Alios doesn't just flag risks: it suggests rewordings and ways to talk better about your commitments.
As simple as it gets
Built for your daily work
A tool that fits the way you work, not the other way around.
- Every format: video, audio, image, PDF, Word, text✓
- Results you can share with teams and clients✓
- One or several accounts per organization✓
- Monthly or annual subscription, or one-off tests✓
- Options: human analysis, workshops, greenwashing fresco✓
Proof in numbers
See the full study
Our tool measured the state of greenwashing in Belgium
13 368
TV, radio and out-of-home ads analyzed in 2024
7,8%
of ads make an environmental claim
27,4%
of environmental ads carry a greenwashing risk
72,6%
comply with the rules, overall risk down vs 2023